Usability and User Experience Design: The Comprehensive Guide to Data-Driven UX

Description: Usability and User Experience Design by Benjamin Franz, Michaela Kauer-Franz Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Calling all designers and developers! This is your all-in-one guide to UX and usability design for digital products. See how an effective user experience incorporates insights from psychology, design principles, and practical data. Publisher Description Calling all designers and developers! This is your all-in-one guide to UX and usability design for digital products. See how an effective user experience incorporates insights from psychology, design principles, and practical data. Follow a proven approach for selecting your design methods, and then walk through the data-driven UX design process in detail: perform context analysis, specify requirements, develop solution prototypes, and test your products. Learn from example case studies and full-color illustrations to take your design to the next level!· Design digital products for B2C, B2B, and medical applications that provide outstanding user experience· Plan your design, perform context of use analyses, and identify requirements· Develop and evaluate design solutions, from the prototyping phase to the testing and review stagea. Theory of Design What makes design effective? Get to know the building blocks that create an incredible user experience: ergonomics and usability, data evaluation, user research, human information processing, design principles, and more. b. UX Design Process Master data-driven UX design. Explore methods to analyze the context of use for your design project. Use techniques such as prototypes and wireframes to develop a design solution, and then refine it through usability and UX testing. c. Design in ActionSee examples of design come to life! Follow three case studies that illustrate the design process for digital products: a B2C mobility application, a B2B customer relationship management application, and a B2C/B2B medical appointment portal. Outstanding usability and user experience (UX) are never a matter of chance. If your professional goal is to create digital products that are intuitive, enjoyable, and easy to use, then youre in the right place.With this professional guidebook, youll learn how to adopt data-driven UX design. Experienced usability specialists introduce you to design fundamentals from psychology and provide you with a proven repertoire of methods, including practical guidance for developing the right mindset, refining your approach, and designing effective solutions. With these concrete instructions, youll be able to evaluate and optimize your products and support your users through professional usability and UX projects. Whether youre developing an experience for business-to-business (B2B) or business-to-consumer (B2C) applications, and no matter the industry or requirements at hand, this book will equip you with the right methods for effective design!1) B2B and B2C applications 2) User researcher skills 3) Psychological foundations 4) Design principles 5) Context of use analysis 6) Requirements formulation 7) Prototypes and wireframes 8) Design testing and evaluation This book includes:1) 700+ pages of usability and UX design guidance from leading experts 2) A comprehensive guide for developers and designers 3) Full-color diagrams and detailed illustrations 4) Continuous design product case studies 5) Detailed decision matrices to jump-start your design project 6) A comprehensive indexThis book is for you if:Youre a beginner or advanced designer. Whether youre dealing with usability and user experience design for the first time or youre already involved in product development, this book is written for you. If youre interested in the area of usability and user experience and would like to add to your repertoire of methods, youll find what youre looking for within these pages. Author Biography Benjamin Franz received his doctorate in engineering; his UX-related dissertation on highly automated driving was awarded the Walter Rohmert Research Prize. In his jointly founded and managed company, Custom Interactions, he focuses on user interface design. He also works as a lecturer and a keynote speaker. Michaela Kauer-Franz has a doctorate in psychology with a focus on product design and user experience. Together with Benjamin Franz, she founded the data-driven UX agency Custom Interactions, which they manage together. She also contributes her extensive experience as a trainer, a lecturer at Technische Universität Darmstadt, a speaker, and on an International Organization for Standardization (ISO) committee. Details ISBN 1493224964 ISBN-13 9781493224968 Title Usability and User Experience Design Author Benjamin Franz, Michaela Kauer-Franz Format Paperback Year 2024 Pages 673 Publisher SAP Press GE_Item_ID:159830765; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

Price: 50.81 USD

Location: Fairfield, Ohio

End Time: 2024-11-16T04:34:37.000Z

Shipping Cost: 0 USD