Services Marketing: Integrating Customer Focus Across the Firm

Description: BOOKS MUSIC DVD'S & FILMS GAMES TOYS & LEGO Services Marketing: Integrating Customer Focus Across the Firm, Wilson, Alan, Good Condition Book Title: Services Marketing: Integrating Customer Focus Across the Firm Format: Product Category : Books Weight : 1.02 kg Condition : GoodWidth : 19.6 cmHeight : 2 cmLength : 26 cmAuthor : Wilson, AlanBinding : paperbackEAN : 9780077131715Genre : Sales & marketingISBN : 0077131711List Price : 51.99Publication Date : 2012-05-16Publisher : McGraw-Hill Education / Europe, Middle East & Africa

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Book Title: Services Marketing: Integrating Customer Focus Across the Firm

Genre: Sales & marketing

Item Height: 264 mm

Item Width: 197 mm

Author: Valarie Zeithaml, Dwayne Gremler, Mary Jo Bitner, Alan Wilson

Publication Name: Services Marketing: Integrating Customer Focus Across the Firm

Format: Paperback

Language: English

Publisher: Mcgraw-Hill Education

Subject: Marketing

Publication Year: 2012

Type: Textbook

Item Weight: 1 g

Number of Pages: 608 Pages