Description: This textbook titled "Services Marketing: Concepts, Strategies, & Cases" is a comprehensive guide for students and professionals interested in the subject area of business and economics. The book is authored by K. Douglas Hoffman and John E. G. Bateson and published by Cengage South-Western in 2016. The hardcover book is 480 pages long and measures 10.2 inches in length, 8.2 inches in width, and 0.9 inches in height. It weighs 37.7 ounces and is written in English. The book is a revised edition and belongs to the Mindtap Course List Ser. series. It covers various aspects of marketing and service industries and is an essential resource for those interested in the subject.
Price: 45 USD
Location: Strafford, Missouri
End Time: 2024-11-10T14:22:23.000Z
Shipping Cost: 6.13 USD
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Book Title: Services Marketing: Concepts, Strategies, & Cases
Number of Pages: 480 Pages
Language: English
Publication Name: Services Marketing : concepts, Strategies, and Cases
Publisher: Cengage South-Western
Publication Year: 2016
Subject: Marketing / General, Industries / Service, General
Item Height: 0.9 in
Features: Revised
Item Weight: 37.7 Oz
Type: Textbook
Subject Area: Business & Economics
Author: K. Douglas Hoffman, John E. G. Bateson
Item Length: 10.2 in
Series: Mindtap Course List Ser.
Item Width: 8.2 in
Format: Hardcover
