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Publication Name: Lexington Books/Fortress Academic
Publication Year: 1978
Publisher: Lexington Books/Fortress Academic
Book Title: Psychological Principles of Marketing and Consumer Behavior
Topic: Marketing / General, Consumer Behavior, Real Estate / General
Number of Pages: Xviii, 533 Pages
Language: English
Illustrator: Yes
Genre: Business & Economics
Author: Steuart H. Britt
Format: Hardcover