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Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuri

Description: Podcast Academy: The Business Podcasting Book by Greg Cangialosi, Michael Geoghegan, Ryan Irelan, Tim Bourquin, Colette Vogele Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Podcast Academy, the leader in audio/video podcast and new media education, brings you their first book, Podcast Academy: The Business Podcasting Book, based on their seminars. Publisher Description Exclusive Podcast Academy training now available in a book! Podcast Academy, the leader in audio/video podcast and new media education, brings you their first book, Podcast Academy: The Business Podcasting Book, based on their seminars. Written by industry experts, this book brings you practical experience that you can apply to your own business. It covers planning, content creation, legal considerations, branding, marketing, advertising, monetization, and much more. The authors and contributors have been behind many of the earliest corporate podcasts and share their knowledge, success, and real-world experience with you. Podcasting is changing the way organizations are communicating with their customers, prospects and the media. It is an essential new medium for any company looking to extend their communications outreach, and expand their brand awareness. This applies for companies, organizations, charities, schools and groups that range in size from small to Fortune 500 enterprises.If you are thinking about podcasting as a medium for your organization, The Business Podcasting Book will give you a solid understanding of how to create your own companys voice, measure your efforts and maximize your opportunity.Implement your podcasting strategy now! *Covers the entire business side of podcasting: planning, monetizing, marketing, measuring and much more *Case studies from corporate podcast initiatives - what works and what to avoid *Individual author and contributor tips from Podcast AcademysT line up of experts Author Biography Michael W. Geoghegan is co-founder and CEO of GigaVox Media and Podcast Academy. His podcasting endeavors include Disneyland, Reel Reviews: Films Worth Watching, Grape Radio, and PrivaCast, an enterprise-level solution for secure RSS currently used by Duke University. Michael is also co-author of "Podcast Solutions: The Complete Guide to Podcasting", speaks frequently on podcastings impact on new media and its corporate applications, and is often quoted by the media including in The New York Times, USA Today, CNN and Wired Magazine.Greg Cangialosi is President and CEO of Blue Sky Factory, Inc., an organization behind some of todays most successful email marketing initiatives from leading Fortune 500 companies to performing artists such as Justin Timberlake. He is a seasoned lecturer on the topic of email and podcasting, and has been involved in online communication projects for todays most recognized brands including The PGA Tour, Under Armour, Improv Comedy Clubs, The McGraw-Hill Companies and TIG Global. Cangialosi pioneered corporate podcasting initiatives for companies including Verizon Wireless, GM/ Pontiac, Disney, Dow Chemical and Ortho-McNeil and is an active blogger for since 2003 and produces the weekly podcast ROI Radio .Ryan Irelan is a podcaster, Web developer, and writer who launched his first podcast, an indie music show, in December 2004. He created, maintains and writes for Podcast Free America , a website dedicated to providing authoritative information on podcasting for people of all technical levels. Ryan also publishes a short podcast of the same name that offers actionable podcast advice for the beginner. He has helped individuals and businesses with their podcasting concerns through consulting and speaking.Tim Bourquin is Founder and CEO of TNC New Media, Inc., an online media company that has developed, launched and grown several advertising-supported podcasting sites and the Founder of the Podcast and New Media Expo (NewMediaExpo.com), an annual conference and tradeshow for digital content creators. Tims expertise in building communities and creating audio content for community websites has allowed TNC New Media to develop niche content that is attractive to both the listener and advertisers wanting to reach a highly-targeted audience.Colette Vogele practices intellectual property law specializing in technology, new media, and the arts. She heads Vogele & Associates where she represents numerous bloggers, podcasters, and businesses building Web 2.0 social networks and interactive communities. Vogele speaks and writes regularly on issues related to intellectual property and the internet and she co-authored the Podcasting Legal Guide (2006) with Creative Commons and Harvards Berkman Center for Internet & Society. In January 2007, Vogele launched Rules for the Revolution, an audio podcast offering commentary on the legal questions faced by podcasters, video-bloggers and others engaged in new media innovations. Details ISBN 024080967X ISBN-13 9780240809670 Title Podcast Academy: The Business Podcasting Book Author Greg Cangialosi, Michael Geoghegan, Ryan Irelan, Tim Bourquin, Colette Vogele Format Paperback Year 2007 Pages 446 Publisher Taylor & Francis Ltd GE_Item_ID:139885483; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. 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Price: 48.15 USD

Location: Fairfield, Ohio

End Time: 2024-11-06T06:05:51.000Z

Shipping Cost: 0 USD

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Podcast Academy: The Business Podcasting Book: Launching, Marketing, and Measuri

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

ISBN-13: 9780240809670

Book Title: Podcast Academy: The Business Podcasting Book

Number of Pages: 446 Pages

Publication Name: Podcast Academy: the Business Podcasting Book : Launching, Marketing, and Measuring Your Podcast

Language: English

Publisher: Routledge

Item Height: 1 in

Subject: Marketing / General, Communication Studies, Web / Podcasting & Webcasting

Publication Year: 2007

Type: Textbook

Item Weight: 37.7 Oz

Author: Tim Bourquin, Greg Cangialosi, Colette Vogele, Michael Geoghegan, Ryan Irelan

Subject Area: Computers, Language Arts & Disciplines, Business & Economics

Item Length: 9.3 in

Item Width: 7.5 in

Format: Perfect

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