Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Optimal Database Marketing: Strategy, Development, And Data MiningISBN13:9780761923572ISBN10:0761923578Author:Drozdenko, Ronald G. (Author), Drake, Perry D. (Author)Description: Binding:Hardcover, HardcoverPublisher:Sage Publications, IncPublication Date:2002-03-26Weight:2.04 lbsDimensions:1.11'' H x 10.32'' L x 7.1'' WNumber of Pages:424Language:English
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Book Title: Optimal Database Marketing: Strategy, Development, And Data ...
Number of Pages: 424 Pages
Language: English
Publication Name: Optimal Database Marketing : Strategy, Development, and Data Mining
Publisher: SAGE Publications, Incorporated
Item Height: 1.2 in
Publication Year: 2002
Subject: Marketing / General, E-Commerce / General (See Also Computers / Electronic Commerce)
Item Weight: 32.1 Oz
Type: Textbook
Subject Area: Business & Economics
Item Length: 10.2 in
Author: Perry D. Drake, Ronald G. Drozdenko
Item Width: 7.4 in
Format: Hardcover