Multivariate Analysis For Strategic Decisions: Collected Articles Of A Mark...

Description: Please refer to the section BELOW (and NOT ABOVE) this line for the product details - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Title:Multivariate Analysis For Strategic Decisions: Collected Articles Of A Marketing StatisticianISBN13:9781985206267ISBN10:1985206269Author:Lieberman, Michael D. (Author)Description:(This is a RePrint) - For More Than 25 Years Michael Lieberman Used His Statistical Paintbrush To Define Problems And Set In Motion The Process That Links The Producers, Customers, And End Users To The Marketer Through Information This Information Is Used To Identify And Define Marketing Opportunities And Problems And Improve One's Understanding Of Marketing As A Process When Embarking On A Strategic Decision, It Is Often Best To Start At The End: What Does The Client Want In His Hand At The End Of The Process? This Volume Is A Collection Of Procedures Based On Statistical Methods And Inference To Solve Strategic Marketing Issues, Define Choice Motives, Forecast The Optimum Price Of Items, Instruct Graphically What The Marketing Problem Needs To Solve, And Discuss Thought Within The Marketing, Research, And Strategic Consulting Industries Binding:Paperback, PaperbackPublisher:Createspace Independent Publishing PlatformPublication Date:2018-02-07Weight:1.17 lbsDimensions:0.74'' H x 9.02'' L x 5.98'' WNumber of Pages:284Language:English

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Location: USA

End Time: 2025-01-22T03:21:19.000Z

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