Mastering Marketing Agility: Transform Your Marketing Teams and Evolve Your Orga

Description: Mastering Marketing Agility by Andrea Fryrear Estimated delivery 3-12 business days Format Paperback Condition Brand New Description "The leading authority on Agile marketing shows how to build marketing operations that can pivot freely and yet remain committed to priorities"-- Publisher Description The leading authority on agile marketing shows how to build marketing operations that can pivot freely and yet remain committed to priorities.As a marketer, are you tired of chasing marketing fads and algorithm rumors that seem to change every couple of months? This guide to building the perfect marketing department will help you achieve the latest and greatest without having to rebuild your operations from scratch every time the wind changes. You see, Agile has been the accepted modus operandi for software development for two decades, and marketing is poised to follow in its footsteps. As the audiences we market to become ever more digital, Agile frameworks are emerging as the best and only way to manage marketing. This book is a sign post showing the way towards the Agile future of marketing operations, explaining how every role from social media intern up to Chief Marketing Officer can work in unison, responding to the markets demanding challenges without losing focus on the big picture. Author Biography Andrea Fryrear is the worlds leading authority on Agile marketing. She is co-author of the ICAgile Certified Professional in Agile Marketing curriculum, author of Death of a Marketer, and an internationally sought-after speaker and trainer. She holds numerous Agile certifications, including Advanced Certified Scrum Product Owner (A-CSPO), ICAgile Certified Instructor, Certified Professional in Agile Marketing (ICP-MKG), Certified Scrum Master (CSM), Certified Agile Leader (CAL-1), Certified Scrum@Scale Practitioner, and Certified Professional in Agile Coaching (ICP-ACC). Prior to co-founding AgileSherpas, Andrea worked as a content marketer and content strategist, both on the brand and agency side. Details ISBN 1523090987 ISBN-13 9781523090983 Title Mastering Marketing Agility Author Andrea Fryrear Format Paperback Year 2020 Pages 336 Publisher Berrett-Koehler Publishers GE_Item_ID:141742110; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

Price: 26.59 USD

Location: Fairfield, Ohio

End Time: 2024-11-15T01:57:04.000Z

Shipping Cost: 0 USD