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Managing Brand Equity: Capitalizing on the Value of a Brand Name by Aaker: New

Description: New Hard cover

Price: 54.89 USD

Location: Sparks, Nevada

End Time: 2025-01-27T11:16:37.000Z

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Managing Brand Equity: Capitalizing on the Value of a Brand Name by Aaker: New

Item Specifics

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

Refund will be given as: Money Back

Book Title: Managing Brand Equity: Capitalizing on the Value of a Brand Name

Publication Date: 1991-09-09

Pages: 299

Number of Pages: 299 Pages

Publication Name: Managing Brand Equity

Language: English

Publisher: Free Press

Subject: Consumer Guides, Marketing / General, Consumer Behavior, Management, Property

Publication Year: 1991

Item Height: 1.1 in

Type: Not Available

Item Weight: 18.3 Oz

Subject Area: Law, Référence, Business & Economics

Author: David A. Aaker

Item Length: 9.2 in

Item Width: 6.1 in

Format: Hardcover

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