Description: New Hard cover
Price: 54.89 USD
Location: Sparks, Nevada
End Time: 2025-01-27T11:16:37.000Z
Shipping Cost: 0 USD
Product Images
Item Specifics
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
Book Title: Managing Brand Equity: Capitalizing on the Value of a Brand Name
Publication Date: 1991-09-09
Pages: 299
Number of Pages: 299 Pages
Publication Name: Managing Brand Equity
Language: English
Publisher: Free Press
Subject: Consumer Guides, Marketing / General, Consumer Behavior, Management, Property
Publication Year: 1991
Item Height: 1.1 in
Type: Not Available
Item Weight: 18.3 Oz
Subject Area: Law, Référence, Business & Economics
Author: David A. Aaker
Item Length: 9.2 in
Item Width: 6.1 in
Format: Hardcover