Description: When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing.Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument.For Rumelt, the heart of good strategy is insight into the hidden power in any situation, and into an appropriate response - whether launching a new product, fighting a war or putting a man on the moon. Drawing on examples of the good and the bad from across all sectors and all ages, he shows how this insight can be cultivated with a wide variety of tools that lead to better thinking and better strategy, strategy that cuts through the hype and gets results.
Price: 15.45 USD
Location: East Hanover, New Jersey
End Time: 2024-11-29T02:54:26.000Z
Shipping Cost: 0 USD
Product Images
Item Specifics
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 60 Days
Refund will be given as: Money Back
Return policy details:
EAN: 9781781256176
UPC: 9781781256176
ISBN: 9781781256176
MPN: N/A
Format: Paperback, 336 pages, Main Edition
Author: Rumelt, Richard
Book Title: Good Strategy/Bad Strategy: The difference and why
Item Height: 2.4 cm
Item Length: 19.8 cm
Item Weight: 0.2 kg
Item Width: 12.8 cm
Language: Eng
Publisher: Profile Books Ltd
