Description: Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.
Price: 42.61 AUD
Location: Hillsdale, NSW
End Time: 2024-12-07T21:22:11.000Z
Shipping Cost: 26.4 AUD
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Return shipping will be paid by: Buyer
Returns Accepted: Returns Accepted
Item must be returned within: 30 Days
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EAN: 9780578012810
UPC: 9780578012810
ISBN: 9780578012810
MPN: N/A
Format: Paperback, 194 pages
Author: Fried, Jason
Book Title: Getting Real: The smarter, faster, easier way to b
Item Height: 1.1 cm
Item Length: 22.9 cm
Item Weight: 0.25 kg
Item Width: 15.2 cm
Language: Eng
Publisher: 37signals
