Description: This Marketing Management textbook by Dawn Iacobucci is a valuable resource for students and professionals in the field of management. It covers a wide range of topics related to marketing, including market segmentation, product development, and pricing strategies. The book is written in English and has 336 pages, making it a comprehensive guide for anyone interested in the subject. With a revised edition published in 2021, this textbook is up-to-date and relevant for current marketing practices. It is a trade paperback format with a length of 10.1 inches, a height of 0.6 inches, and a width of 8.1 inches. The book weighs 23.2 ounces and was published by Cengage Learning as part of their Mindtap Course List Series. Get your hands on this informative textbook today!
Price: 97 USD
Location: Cherry Hill, New Jersey
End Time: 2024-12-02T21:12:29.000Z
Shipping Cost: 6.13 USD
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Item Specifics
All returns accepted: ReturnsNotAccepted
EAN: 9780357635087
ISBN: 9780357635087
Release Year: 2021
Book Title: Marketing Management
Title: Marketing Management
Genre: Business & Finance
Country/Region of Manufacture: US
Subject: Management
Release Date: 02/08/2021
Item Length: 10.1in
Item Height: 0.6in
Item Width: 8.1in
Author: Dawn Iacobucci
Publication Name: Marketing Management
Format: Trade Paperback
Language: English
Features: Revised
Publisher: Cengage Learning
Series: Mindtap Course List Ser.
Publication Year: 2021
Type: Textbook
Item Weight: 23.2 Oz
Number of Pages: 336 Pages