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Location: Rockford, Illinois
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Number of Pages: Xxxiii, 379 Pages
Language: English
Publication Name: Customer Relationship Management : Concept, Strategy, and Tools
Publisher: Springer
Publication Year: 2012
Subject: Marketing / General, Customer Relations, Management
Type: Textbook
Item Weight: 27.5 Oz
Author: Werner Reinartz, V. Kumar
Item Length: 10 in
Subject Area: Business & Economics
Item Width: 7 in
Format: Trade Paperback
