Description: Apple “Think Different” Power Mac G4 Cube Beanie Cap For the real Apple enthusiast!!! The Apple “Think Different” Beanie Cap was distributed by Apple Computer to its authorized dealers in 1997 as part of Think Different advertising campaign. At that time Apple had lost hundreds of millions of dollars and cut thousands of jobs and only distributed the “Think Different” Beanie Cap to authorized Apple Computer dealers. It wasn’t generally made available to the general public. Once Steve Jobs’ returned to Apple one of his top priorities was a renewal of Apple’s image. Lee Clow and his team from TBWA Chiat/Day thought that Apple should be aligned with the creativity of personalities and people making an impact on the twentieth century. and presented a new slogan and for Apple’s advertising ads: “Think Different”. It consisted of two main parts - a television commercial and a print campaign. The Apple “Think Different” Beanie Cap measures 8 1/2 inches wide by 8 1/2 inches long with the Apple logo and script signed “Think Different”. Please see pictures. This is a "once in a lifetime opportunity" to own a defining piece of Apple "Think Different" memorabilia - the advertising campaign that helped resurrect Apple in the late 1990's. Heavy Duty - Dark Blue / Black100% Turbo Acrylic - Stretchable Unused - NOSExcellent Condition
Price: 109.99 USD
Location: Akron, Ohio
End Time: 2024-12-01T00:59:15.000Z
Shipping Cost: 6.5 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Type: Branded Clothing
Unit Quantity: One
Vintage: Yes
